Economic reforms and firm level strategic planning

Rodolfo M. Nayga, Jr, Lukman M. Baga

Research output: Contribution to journalArticlepeer-review

3 Citations (Scopus)


Various economic liberalization measures have been adopted by the New Zealand Government since mid‐1984. These economic reforms accelerated competition and pace of change among agribusiness firms. Agribusiness decision makers were found to be aware of the importance of strategic planning. This study investigated with survey methods the degree to which agribusiness managers have used strategic planning to adjust to their new environment. © 1995 John Wiley & Sons, Inc.

Original languageEnglish
Pages (from-to)565-572
Number of pages8
Issue number6
Publication statusPublished - 1995
Externally publishedYes

ASJC Scopus subject areas

  • Food Science
  • Geography, Planning and Development
  • Animal Science and Zoology
  • Agronomy and Crop Science
  • Economics and Econometrics


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