Enhancing urban agriculture through participants’ satisfaction: The case of Seoul, Korea

South Korea has been lending a variety of official support to promote the urban agriculture (UA), especially after enacting Act on Development and Support of Urban Agriculture (Act of UA) in 2011. Under this policy, which aims at spreading the UA effectively in dense cities, in particular, the government categorizes spaces used for the UA into five types in accordance with their characteristics and has extended customized support. But it has never been explored if the Korean version of the UA has satisfied the participants and there exist any differences in the satisfaction level among participants of each spatial type. With a goal to explore the policy effectiveness, therefore, this research carried out interviews and surveys involving 808 citizens who have taken part in UA activities in 68 farmlands in South Korea's capital city of Seoul and then analyzed them with the ANOVA and the hierarchical regression analysis methods The results revealed statistically significant differences among the different UA types in terms of the respondents’ overall satisfaction, the current status of the UA operation, and policy measures that affect the satisfaction level as well as their effects. Overall, however, the participation of female citizens, the supply of physical facilities by public entities, and the increase in the time respondents were involved in UA and their cultivating areas turned out to positively affect their satisfaction level.