SEMO: Searching Majority Opinions on Movies using SNS QA Threads

Jukyoung Lee, Yonghwa Choi, Suhkyung Kim, Seongsoon Kim, Jaewoo Kang

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Many people seek majority opinions by searching for question-answers that are uploaded by others or uploading their own questions on social media sites. However, people have to read through a large number of documents returned by search services to find the majority opinions. Moreover, even when users upload questions on social media sites, they cannot immediately obtain answers. To address these problems, we present Searching Majority Opinions System (SEMO), a novel majority opinion-based search system that uses QA threads uploaded on SNS and cQA websites. SEMO returns entities based on majority opinions for opinion-finding queries in real time. We also tackled a data sparsity problem using a novel query component expansion approach. To prove SEMO's usefulness in finding majority opinions, we implemented a prototype of SEMO for the movie domain. We believe that our method can cause a paradigm shift in opinion-finding query search and help people make decisions. SEMO is available at http://semo.korea.ac.kr/

Original languageEnglish
Title of host publicationWWW 2016 Companion - Proceedings of the 25th International Conference on World Wide Web
PublisherAssociation for Computing Machinery, Inc
Pages219-222
Number of pages4
ISBN (Electronic)9781450341448
DOIs
Publication statusPublished - 2016 Apr 11
Event25th International Conference on World Wide Web, WWW 2016 - Montreal, Canada
Duration: 2016 May 112016 May 15

Publication series

NameWWW 2016 Companion - Proceedings of the 25th International Conference on World Wide Web

Conference

Conference25th International Conference on World Wide Web, WWW 2016
Country/TerritoryCanada
CityMontreal
Period16/5/1116/5/15

Bibliographical note

Funding Information:
This work was supported by the National Research Foundation of Korea (NRF-2014R1A2A1A10051238, 2012M3C4-A7033341).

Publisher Copyright:
© 2016 owner/author(s).

Keywords

  • entity search
  • majority opinions search
  • social question answer

ASJC Scopus subject areas

  • Computer Networks and Communications
  • Software

Fingerprint

Dive into the research topics of 'SEMO: Searching Majority Opinions on Movies using SNS QA Threads'. Together they form a unique fingerprint.

Cite this