SEMO: Searching Majority Opinions on Movies using SNS QA Threads

Jukyoung Lee; Yonghwa Choi; Suhkyung Kim; Seongsoon Kim; Jaewoo Kang

doi:10.1145/2872518.2890553

SEMO: Searching Majority Opinions on Movies using SNS QA Threads

Jukyoung Lee, Yonghwa Choi, Suhkyung Kim, Seongsoon Kim, Jaewoo Kang

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Abstract

Many people seek majority opinions by searching for question-answers that are uploaded by others or uploading their own questions on social media sites. However, people have to read through a large number of documents returned by search services to find the majority opinions. Moreover, even when users upload questions on social media sites, they cannot immediately obtain answers. To address these problems, we present Searching Majority Opinions System (SEMO), a novel majority opinion-based search system that uses QA threads uploaded on SNS and cQA websites. SEMO returns entities based on majority opinions for opinion-finding queries in real time. We also tackled a data sparsity problem using a novel query component expansion approach. To prove SEMO's usefulness in finding majority opinions, we implemented a prototype of SEMO for the movie domain. We believe that our method can cause a paradigm shift in opinion-finding query search and help people make decisions. SEMO is available at http://semo.korea.ac.kr/

Original language	English
Title of host publication	WWW 2016 Companion - Proceedings of the 25th International Conference on World Wide Web
Publisher	Association for Computing Machinery, Inc
Pages	219-222
Number of pages	4
ISBN (Electronic)	9781450341448
DOIs	https://doi.org/10.1145/2872518.2890553
Publication status	Published - 2016 Apr 11
Event	25th International Conference on World Wide Web, WWW 2016 - Montreal, Canada Duration: 2016 May 11 → 2016 May 15

Publication series

Name	WWW 2016 Companion - Proceedings of the 25th International Conference on World Wide Web

Conference

Conference	25th International Conference on World Wide Web, WWW 2016
Country/Territory	Canada
City	Montreal
Period	16/5/11 → 16/5/15

Bibliographical note

Funding Information:
This work was supported by the National Research Foundation of Korea (NRF-2014R1A2A1A10051238, 2012M3C4-A7033341).

Publisher Copyright:
© 2016 owner/author(s).

Keywords

entity search
majority opinions search
social question answer

ASJC Scopus subject areas

Computer Networks and Communications
Software

Access to Document

10.1145/2872518.2890553

Cite this

Lee, J., Choi, Y., Kim, S., Kim, S., & Kang, J. (2016). SEMO: Searching Majority Opinions on Movies using SNS QA Threads. In WWW 2016 Companion - Proceedings of the 25th International Conference on World Wide Web (pp. 219-222). (WWW 2016 Companion - Proceedings of the 25th International Conference on World Wide Web). Association for Computing Machinery, Inc. https://doi.org/10.1145/2872518.2890553

SEMO: Searching Majority Opinions on Movies using SNS QA Threads. / Lee, Jukyoung; Choi, Yonghwa; Kim, Suhkyung et al.
WWW 2016 Companion - Proceedings of the 25th International Conference on World Wide Web. Association for Computing Machinery, Inc, 2016. p. 219-222 (WWW 2016 Companion - Proceedings of the 25th International Conference on World Wide Web).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Lee, J, Choi, Y, Kim, S, Kim, S & Kang, J 2016, SEMO: Searching Majority Opinions on Movies using SNS QA Threads. in WWW 2016 Companion - Proceedings of the 25th International Conference on World Wide Web. WWW 2016 Companion - Proceedings of the 25th International Conference on World Wide Web, Association for Computing Machinery, Inc, pp. 219-222, 25th International Conference on World Wide Web, WWW 2016, Montreal, Canada, 16/5/11. https://doi.org/10.1145/2872518.2890553

Lee J, Choi Y, Kim S, Kim S, Kang J. SEMO: Searching Majority Opinions on Movies using SNS QA Threads. In WWW 2016 Companion - Proceedings of the 25th International Conference on World Wide Web. Association for Computing Machinery, Inc. 2016. p. 219-222. (WWW 2016 Companion - Proceedings of the 25th International Conference on World Wide Web). doi: 10.1145/2872518.2890553

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SEMO: Searching Majority Opinions on Movies using SNS QA Threads

Abstract

Publication series

Conference

Bibliographical note

Keywords

ASJC Scopus subject areas

Access to Document

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Cite this