VIRE: Sailing a blue ocean with value-innovative requirements

Sangsoo Kim, Hoh Peter In, Jongmoon Baik, Rick Kazman, Kwangsin Han

Research output: Contribution to journalArticlepeer-review

20 Citations (Scopus)


An effective way for software development organizations to survive in competitive markets is to make competition irrelevant through requirements that create new value. Value-Innovative Requirements Engineering is a novel requirements-engineering process to support this market approach. VIRE is based on the blue-ocean strategy for creating an uncontested new market space that satisfies new customer desires and needs. The VIRE process guides the creation of new value for potential customers, using blue ocean's ERRC (eliminate, reduce, raise, and create) requirements analysis process as well as quantitative requirements analyses. A case study shows how VIRE created significant new market value.

Original languageEnglish
Pages (from-to)80-87
Number of pages8
JournalIEEE Software
Issue number1
Publication statusPublished - 2008 Jan

Bibliographical note

Funding Information:
The Ministry of Information and Communication, Korea, supported this research under the Information Technology Research Center support program, supervised by the Institute of Information Technology Advancement (IITA-2006-C1090-0603-0032). For further information, contact Hoh P. In at


  • Customer satisfaction
  • Requirements engineering
  • Value innovation
  • Value-based software engineering

ASJC Scopus subject areas

  • Software


Dive into the research topics of 'VIRE: Sailing a blue ocean with value-innovative requirements'. Together they form a unique fingerprint.

Cite this